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Strategic Alliance
Owens Veterinary Partners: Digital Patient Acquisition
A comprehensive digital partnership designed to transform a multi-location veterinary practice into a community hub, utilizing 24/7 community management and strategic content to drive appointment bookings and brand loyalty
40%
New Patient Growth
Increase in registrations via social channels
<15 Mins
Response Time
Average response to client inquiries 24/7
60+ Hrs/Mo
Staff Time Saved
Admin time returned to clinical team
The Challenge
- Clinical staff overwhelmed by answering general inquiries on social platforms.
- Low engagement rates leading to missed appointment opportunities.
- Inconsistent brand voice across three different clinic locations.
- Need for after-hours triage of non-emergency digital inquiries.
Our Collaboration
- 24/7 Community Management: A dedicated team to respond to DMs and comments within 15 minutes.
- Educational Content Strategy: Creation of "Pet Health" reels and graphics to position vets as thought leaders.
- Reputation Management: Proactive handling of Google Reviews to boost local SEO.
- Appointment Triage: Direct booking protocols for routine check-ups via social channels.
The Impact
- 40% Increase in new patient registrations directly attributed to social channels.
- 15 Hours/Week Saved for clinical staff, allowing them to focus on animal care.
- Top-Rated Status: Became a highly rated vet in the region on Google due to responsive engagement.
- 3x Engagement growth within the first quarter.
"Peakpoint isn't just a marketing agency; they are our digital front desk. Their team understands the empathy required in veterinary care. They handle our clients with such care that people assume they are sitting right here in the lobby. Our appointment book has never been fuller."
— Dr. Marcus Owens, Medical Director & Owner, Owens Veterinary Partners
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